Digital Marketing Articles

Development

Do These Things If You Want Your Visitors To Leave

It’s 2017, so I’m assuming your business has a website in some form or another. But is that website helping your business or hurting it? Do you know? Well, if your website has images that won’t load, or take a long time to load, you’re frustrating your visitors. It’s been said that close to 40% […]

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Creating and Using My Own Baseline Theme? Not Anymore

A few years ago, when my WordPress-based website firm was ramping up business I found myself recreating the same template files over and over. Starting with the same base and customizing as needed for the specific client need. After a short while, I discovered Foundation by Zurb, a mobile-first HTML framework that is easily modified

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I Don’t Offer Discount Codes or Promotional Pricing. On Purpose.

When I first starting making websites for clients, I would take on almost any type of project. And like most web designers, I was under charging and not realizing it. People in our industry tend to be tech focused first and not business focused. We don’t fully understand the proper way to run businesses, to

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Wix Being Taught in High School Web Design Classes? Dear God, No

So if you didn’t already know, I volunteer some time and advice to the local Oxford School District’s Information Technology Advisory Board. It is a collection of local business owners in the IT related industry that meet semi-annually with faculty and students from Oxford High School. The district is looking to us for guidance in

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The 4 Things to Focus on for Your Website

So you just launched your new website. Great! Now what? You may think you’re done. You’d be wrong. There are four things you should regularly focus on (or have someone do it for you) for your website in order to keep it happy and healthy — making sure it accurately and effectively represents you and

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Your Website Visitors Need to See These Things On Your Website

Yes, there are literally thousands of great looking website designs available for purchase and download from places like Themeforest.net. You can have one of these designs up and running for your business, or better yet have one customized for your market, in a few weeks or less. However, the catch is you’re relying on the

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How Much Does That Free WordPress Website Cost?

So most people know that the WordPress blogging software, or Content Management system, is free to download and use. And in fact WordPress-powered websites make up close to 20% of all websites currently on the Internet. Impressive. It is popular because of its easy learning curve and the fact that, well, it’s free. But is

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Questions and Answers

Often times when I am talking with a prospect about a new project, I come across the same questions. I thought I’d share a list of the ones I hear the most. If you have additional questions for me regarding working together, I would love to hear from you. Feel free to comment on this

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Website Development Project Pricing: Insight

If you’re a prospective client of SIX15 solutions for website design/development services and are concerned about money, please understand that while I am not out to gouge you on budget, you have to spend money to make money. My time is valuable, just like yours. I am trying to make a living by doing what

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Web Standards as a Tool, not a Goal

Do you know what Web Standards are? Chances are if you’re in the website development industry you do. Or should. But if you’re the typical client of a website development firm, you either have no idea what they are, or do and don’t care. I have been in the IT industry for a long time,

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